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Strategic Marketing – Applied OLED BU

Job ID
R2515332
Date posted
07/16/2025
Location
Pyeongtaek-si, South Korea
Category
Marketing & Business Development

Who We Are

Applied Materials is a global leader in materials engineering solutions used to produce virtually every new chip and advanced display in the world. We design, build and service cutting-edge equipment that helps our customers manufacture display and semiconductor chips – the brains of devices we use every day. As the foundation of the global electronics industry, Applied enables the exciting technologies that literally connect our world – like AI and IoT. If you want to push the boundaries of materials science and engineering to create next generation technology, join us to deliver material innovation that changes the world. 

What We Offer

Location:

Pyeongtaek-Mokok,KOR

You’ll benefit from a supportive work culture that encourages you to learn, develop, and grow your career as you take on challenges and drive innovative solutions for our customers. We empower our team to push the boundaries of what is possible—while learning every day in a supportive leading global company. Visit our Careers website to learn more. 

At Applied Materials, we care about the health and wellbeing of our employees. We’re committed to providing programs and support that encourage personal and professional growth and care for you at work, at home, or wherever you may go. Learn more about our benefits

Key Responsibilities

  • Responsible for assessing existing and emerging OLED markets. Demonstrates comprehensive understanding of technical and business environments.  Participates in the development and articulation of strategies to meet business objectives
  • Integrates complex products into a coherent portfolio of products focused on OLED markets. Manages the portfolio like a “product” with clear positioning, market fit and execution plans
  • Analyzes external and internal OLED data to identify market trends and opportunities, translating insights into strategic direction and compelling presentations.
  • Drives the needs within targeted markets and analyzes the market segmentations, recommending high-potential segments and leading growth initiatives.
  • Partners with management team and other marketing functions (product marketing) to ensure that overall marketing function is effectively meeting the organization’s strategic goals.
  • Creates complex OLED product strategies that integrate seamlessly with Applied Materials’ broader product ecosystem, including synergies with PVD and CVD.
  • Supports the vision and key deliverables for OLED product lines by driving program development activities including project schedules, milestones, and deliverables across development and high-volume manufacturing phases.
  • Responsible for a portfolio of OLED products, ensuring alignment with customer technology roadmaps, internal R&D capabilities, and long-term business growth targets.

Functional Knowledge

  • Demonstrates depth and/or breadth of expertise in own specialized discipline or field

Business Expertise

  • Interprets internal/external business challenges and recommends best practices to improve products, processes or services

Leadership

  • May lead functional teams or projects with moderate resource requirements, risk, and/or complexity 

Problem Solving

  • Leads others to solve complex problems; uses sophisticated analytical thought to exercise judgment and identify innovative solutions

Impact

  • Impacts the achievement of customer, operational, project or service objectives; work is guided by functional policies

Interpersonal Skills

  • Communicates difficult concepts and negotiates with others to adopt a different point of view

Qualifications

  • Master/ PhD degree in Engineering, Business, or related field preferred.
  • 5–8 years of experience in program management, product marketing, or strategic planning—ideally in display, semiconductor, or high-tech industries.
  • Strong technical background of display or semiconductor preferred
  • Proven ability to manage complex projects with multiple stakeholders and tight timelines.
  • Strong analytical and strategic thinking skills.
  • Excellent presentation and communication skills in English (written and verbal)
  • Experience working in a global, matrixed organization.

Additional Information

Time Type:

Full time

Employee Type:

Assignee / Regular

Travel:

Yes, 20% of the Time

Relocation Eligible:

No

Applied Materials is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, national origin, citizenship, ancestry, religion, creed, sex, sexual orientation, gender identity, age, disability, veteran or military status, or any other basis prohibited by law.