Product Marketing Director
- Job ID
- R2515771
- Date posted
- 08/06/2025
- Location
- Santa Clara, California
- Category
- Marketing & Business Development
Key Responsibilities
Provides leadership and direction through managers to ensure that overall marketing function is effectively meeting the organization’s strategic goals for a segment/ functional area
Directs the development of market requirements within a segment/functional area of specific products or product lines including product strategy definition, requirement analysis, technology product roadmaps and pricing.
Direct and controls the activities of a segment/functional area and leads effective marketing and cross-functional teams
Directs the development of segment/functional business plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share.
Recommends to GM how to most effectively deploy resources to achieve business goals for a segment/ functional area
Directs the competitive analysis of specific products or product lines. Monitors market research, competitive activity and identifies/evaluates customer needs; assess competitive advantages and recommends techniques and product enhancements to increase market penetration.
Demonstrates expert understanding of pricing strategies to build and protect a leadership position in market share while enhancing profit margins and developing marketing tools for successful product introductions
Drives effective interface with engineering, manufacturing and sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements
Functional Knowledge
- Demonstrates broad and comprehensive understanding of different systems, theories and practices
Business Expertise
- Applies broad industry and commercial awareness to drive financial and operational performance across business unit, department or sub-functions
Leadership
- Leads through subordinate managers of managers; executes segment/functional business plans and contributes to the development of segment/functional strategy
Problem Solving
- Directs the resolution of highly complex or unusual business problems applying advanced analytical thought and judgment
Impact
- Guided by segment/functional strategy, impacts results of a department, business unit or sub-function or facilitates the work done by other segments/functions by providing support to impact the business
Interpersonal Skills
- Negotiates and influences the opinions of others at the senior executive level and in external organizations; exercises sensitivity to the audience
Position requires understanding of Applied Materials global Standards of Business Conduct and compliance with these standards at all times. This includes demonstrating the highest level of ethical conduct reflecting Applied Materials' core values.
Need a strong / experienced technical content creator - scripts, presentations, animations, launches
Qualifications
Education:
Bachelor's DegreeSkills
Certifications:
Languages:
Years of Experience:
15+ YearsWork Experience:
Additional Information
Shift:
10-Day 8-Hr (United States of America)Travel:
Yes, 10% of the TimeRelocation Eligible:
YesU.S. Salary Range:
$189,000.00 - $260,000.00The salary offered to a selected candidate will be based on multiple factors including location, hire grade, job-related knowledge, skills, experience, and with consideration of internal equity of our current team members. In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation such as participation in a bonus and a stock award program, as applicable.
For all sales roles, the posted salary range is the Target Total Cash (TTC) range for the role, which is the sum of base salary and target bonus amount at 100% goal achievement.
Applied Materials is an Equal Opportunity Employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, citizenship, ancestry, religion, creed, sex, sexual orientation, gender identity, age, disability, veteran or military status, or any other basis prohibited by law.